New website for post-industrial band Smallcreep.
Having moved beyond the general “industrial” genre, the band required a minimal and neutral “brand zero” approach to presenting and documenting their ongoing projects.
The solution was in modifying a blogger template to extremes to give a clean, minimal and even mysterious page layout prioritising news updates and simple content links, and re-designing the band’s logo from a distorted, eroded style into something more mature and boldly simple.
Smallcreep
New website for post-industrial band Smallcreep.
Having moved beyond the general “industrial” genre, the band required a minimal and neutral “brand zero” approach to presenting and documenting their ongoing projects.
The solution was in modifying a blogger template to extremes to give a clean, minimal and even mysterious page layout prioritising news updates and simple content links, and re-designing the band’s logo from a distorted, eroded style into something more mature and boldly simple.